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References

Mannheim

Sport- und Bäderamt

  • Development strategy for a major hall /arena (nowadays "SAP-Arena")
  • Location study
  • Profitability of the arena "Arena Mannheim"
  • Functionalities
  • Fictious calendar of events and major sport events
  • Definition of the market potential
  • Options for financing and operation

Mülheim

Mülheimer Stadtmarketing und Tourismus GmbH

  • Market positioning and future marketing of the city hall
  • Examination of a return on investment for investment on the congress and convention area

Metzingen

City of Metzingen

  • Status quo analysis of the city hall
  • Market and demand analysis
  • Qualification profile for the city hall in Metzingen (events and marketing)
  • Spatial planning concept
  • Development of the organizational concept including a possible new hotel construction

Munich

Gasteig München GmbH

Study on the conception of a "Call Center Gasteig" as an integral part of the overall communication strategy

Munich

Olympia Park GmbH

  • Market and requirement analysis
  • (Inter)national benchmarking
  • Business analysis within different scenarios
  • Secondary utilisation analysis
  • On-trade catering concept development

Munich

BMW AG

Development of a tracking and tracing system as an integral part of the customer relationship management with regard to the world of BMW

Oldenburg

Weser-Ems-Halle Oldenburg GmbH

  • Marketability check for the venue "Weser-Ems-Halle" (WEH)
  • Market and demand analysis
  • Examination of the ensemble WEH with regard to economic and organisational optimisation as well as consolidation possibilities
  • Integration of the "EWE Arena" into the hall ensemble

Osterholz-Scharmbeck

Stadtentwicklungsgesellschaft Osterholz-Scharmbeck mbH

  • Market and demand analysis for the new hall as well as benchmarking
  • Development of a utilisation concept as a basis for the floor plan of the new hall
  • Profitability analysis for the construction and operation of the new hall
  • Recommendation management and organisation
  • Assessment of the catering concept

Paderborn

Paderborner Stadthallen-Betriebs-GmbH

  • Moderation of the expert group and compilation of the expertise "Potential evaluation of a multifunctional hall for the economic area of Paderborn"
  • Preparation of a business plan for the construction and operation for a new multifunctional hall
  • Pre-evaluation of the indirect profitability

Reutlingen

City of Reutlingen

  • Market and demand analysis for a possible new city hall in Reutlingen
  • Demand survey
  • Benchmarking
  • Chances and risks analysis of a possible new city hall in Reutlingen 
  • Event and visitor forecast
  • Economic examination
  • Evaluation of different PPP models

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